Medulla (skincare brand)

February 2020

The cooperate identity of this fictitious skincare brand "Medulla"  was created during Adobe Illustrator beginner course.  

Medulla (latin) means core.  Here it means the core of our Beauty. Our DNA. 

The end results are 4 possible advertisings.

Process

The leading color is "classic blue" which is the color of the year 2020 by Pantone. I chose classic blue because of the clinic aestethic look. My Intention for Medulla was to create a progressive avant-garde looking, innovative, clean, medical-beauty-laboratory look alike world.